Marketing

TikTok Ads Specialist

Scale fast on TikTok with ad creatives, targeting, and optimization strategies used by top DTC and creator brands.

$5,400
/mo
Average U.S. Salary
$1,000
/mo
🇵🇭 Philippine Average Salary
Arrow
81
%
Potential Savings
$1,600
/mo
🇧🇷 LatAm Average Salary
Arrow
70
%
Potential Savings

Job Description

TikTok is the fastest-growing ad platform—and it requires a unique playbook. Marco’s TikTok Ads Specialists are trained in short-form creative, rapid testing frameworks, and direct-response campaigns. They work with DTC brands, agencies, and service companies to build scroll-stopping ads, find winning hooks, and scale performance without wasting budget.

Tasks

  • Plan, launch, and manage TikTok ad campaigns
  • Develop and test creative variations and hooks
  • Build media plans and optimize for ROAS
  • Conduct audience and competitor analysis
  • Write ad copy and briefs for UGC or production teams
  • A/B test offers, landing pages, and creative
  • Report on campaign performance and insights
  • Stay updated on platform trends and ad formats

Qualifications

  • 2+ years running TikTok Ads (organic or paid)
  • Proven performance with eComm, SaaS, or lead-gen campaigns
  • Understanding of short-form video best practices
  • Creative mindset with strong copywriting instincts
  • Familiar with TikTok Ads Manager, attribution tools, and analytics
  • Bonus: Experience with Meta or YouTube ads